Seduce, Engage & Win Customers’ Hearts Toggle

Don’t Send Me Your CV!

Don’t Send Me Your CV!

  I've received about a dozen CVs in October.¬† All by email.¬† All unsolicited. I'm going to hurt¬†the¬†feelings of a few friends...

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But You’re Not Steve Jobs

But You’re Not Steve Jobs

Chelsea Kate Isaacs, a Long Island journalism student, was writing a research paper last month on the use of the Apple iPad in classrooms. As...

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Toastmasters: Killing The Myth, One Speaker At A Time

Toastmasters: Killing The Myth, One Speaker At A Time

Myth:  "Great speakers are born, not made." When my Toastmasters Zug club members asked me to be the Club President this TM year, I sensed the...

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Job Interviews Are Sales, Too: 10 Tips to Success

Job Interviews Are Sales, Too: 10 Tips to Success

I was helping a client recruit a sales support person this week. The desired profile would be a recent college graduate with some, but not...

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Sneak Peek: “Selling in the Brave New World”

Sneak Peek: “Selling in the Brave New World”

Here's a preview of the sales workshop I'll be leading this Sunday at the Expat Expo in Zurich. Special thanks to the British-Swiss Chamber...

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“Oh Lord, Please Don’t Let Me Be Misunderstood”

“Oh Lord, Please Don’t Let Me Be Misunderstood”

I must admit, I was a bit reluctant to accept the presidency of my Toastmasters club this year (July-June).  But I do love my club, and I also...

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How to Be Strategic: Kill the Word “Strategic”

How to Be Strategic: Kill the Word “Strategic”

It was the eve of a key stakeholder workshop for a major sports event. The organizing committee and the event marketing agency that I was...

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“See ya’ later, Slater!”

“See ya’ later, Slater!”

Having just come back from the good ol' U.S. of A., I'm all caught up on local pop culture... and the latest of overnight sensations. Perfectly...

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Team Selling?  “Pull and Load”

Team Selling? “Pull and Load”

One thing I enjoy about working with companies from different sectors is that it's a fertile source for my own learning. Sometimes a solution I...

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Make a “Cold Call” Warmer – The Triggering Event

Make a “Cold Call” Warmer – The Triggering Event

Happiness is a Warm... Trigger. O.K., I'm dating myself, and revealing my wanna-be cult past.  The above is a play on a Beatles title, one of...

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