"Love your customer" is central to the mindset I try to instill with sales teams. But make no mistake, it's just as important, to love your stuff,...
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One Question To Make Your Next Sales Pitch A Success
If you want to make your next sales pitch a success, if you want to hit a home run with your next presentation, start with the one you just gave, and...
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Two Steps To Make Your Sales Process More Effective
The two biggest mistakes I see in the customer acquisition process is that marketers say too much and salespeople explore too little. It follows that...
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Create Killer Presentation Openings That Grab Attention
How Tomatoes Took Their Breath Away! Albert was an expert in digital radio and was asked to present at an industry conference on...
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The Key To Building Trust With Your Prospects
Is your product great, but your prospects aren’t buying? You know your product or service will help customers, but do they feel that you know...
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Sales, Love & Getting Prospects To Put Skin In The Game
Whether you’ve finally landed a date with that long-time crush or are courting an ideal customer, do you find that you usually do all the...
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A Referral Is A Blind Date
"A Mutual Friend Thought We Should Meet" A few weeks ago, the CEO of a communications agency connected with me on LinkedIn. A friend of his had...
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She Wants It To Be Mind-Blowing!
"Because That's The Key To My Heart" "When you make music or write or create, it's really your job to have mind-blowing, irresponsible, condomless...
Continue Reading →Volume is Vanity. Profit is Sanity.
Quote from Ragnar, Vulcan Coffee. He wasn't even quite sure what it meant, but for me: grow too fast and you can kill your profits.
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A Brand Is A Promise: Keep Your Promises
Tao Is More Than A Word Having worked in the sports business, I was recently recommended a link to a sports biz page, Tao of...
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