You know that magic you have?
It’s valuable, potentially valuable.
The reality is, however, that selling it is the way for the world to perceive that value… for positioning you as a thought leader, as a valuable individual.
Your magic is only valuable if they buy it.
Do they have a process for tactically and effectively steering customer conversations and bringing your value to the world?
Your job is not to sell them.
Your job is to bring them to a mental and emotional space where they sell themselves, where they decide to buy… from you.
Don’t Push. Pull.
With S.C.O.R.E© you won’t push your prospects through your sale. You’ll pull them through their purchase.
This is a powerful distinction, one that will earn you “trusted advisor” status, instead of that of “salesperson,” “bright guy” or “smart lady.”
Here’s what it’s about.
The S.C.O.R.E© Selling Method – Five Key Steps to Selling More Effectively
- S: SCOPE
- Opening with your Scope, then swiftly guiding the conversation to the Scope of your prospects’ business/lives.
- C: CHALLENGES
- This isn’t to challenge the prospect, but to do a deep dive and explore the challenges your prospect is up against.
- O: OUTCOMES
- The prospect’s desired outcomes, that is. This helps you gain buy-in by getting the prospect to “co-own” the solution.
- R: RESISTANCE
- Resistance is to be expected. It’s human and it’s healthy, and it works to your advantage if you navigate skillfully here.
- E: EXECUTION
- Obtaining commitment is simple, but not easy. It’s the moment when you retain and strengthen your hard-earned trust.
Don’t push your prospects through your sale. Pull them through their purchase.
Leverage your competitive advantage in product and marketing through to sales execution.
Help your customers buy… from you.
For individuals or small startups, workshops can be expensive.
That’s why S.C.O.R.E© is now online.
Since launching S.C.O.R.E© Online, the response has been tremendous.
I’m currently developing other components, like High-Impact Presentations that I’ve delivered to corporates over the past ten years. This will help you open a pitch effectively and end with buyer motivation.
I’ve also developed a program specifically for solopreneurs, freelancers and independent consultants called Become a Lead Magnet, to help you generate leads in today’s fast-moving and dynamic online and in-person environment.
S.C.O.R.E© is at the core, and it’s the best of my sales training of over 15 years, and it comes with a full money-back guarantee.
Are you ready to S.C.O.R.E© new customers and sell more effectively?
Send me an email, and I’ll let you know the latest. Then we can arrange a conversation.
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Photo by Alex Kotliarskyi.