Or... A Christmas Story Once upon a time, manager from Company A was sitting next to manager from Company B at an industry Christmas...
Continue Reading →Tag : selling
Proposals That “Catch All” Often Catch Nothing
Trying To Be All Things To All People? A change management consultant recently told me about an exchange he'd had with the CEO of a mid-size...
Continue Reading →Nine Steps To Selling At Trade Shows
You're all set... ... for your company's trade show. Stand, decor, brochures, business cards, smile. Sorry, but deep inside, you know...
Continue Reading →Muscle Memory & Selling
When It's Life Or Death Imagine for a moment your life is on the line, and you've hired some guy to watch your back. Would you want him to...
Continue Reading →“Honor Thy Competitor” – Rafa and Roger Style
It Didn't Go Five Sets... ... but yesterday's men's final at Roland Garros was beautiful. Nadal and Federer, on clay, in early...
Continue Reading →Preparing For Success: A Conversation With Nadeschkin
I'm never shy when it comes to approaching celebrities. Sometimes they respond with haughty self-importance and let you know you're asking...
Continue Reading →Competitive Advantage: Ten Steps to Finding Your Mojo
With all the hype around Web 2.0 these days, who in the Brave New World would even consider marketing with "old economy" tools? Me. And...
Continue Reading →Leadership: Get Over It, and Get On With It
It's amazing how much air time the topic of leadership gets. I'll bet there are more business books dedicated to leadership than anything...
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